#HTE

Holy Cow: Honda and Sony Forming Joint Venture to Produce Electric Cars

Honda and Sony have both released statements confirming they’re in the process of forming a joint venture, to be solidified by this year, to produce electric cars together. They plan to roll out their first models in 2025.

“This alliance aims to bring together Honda’s mobility development capabilities, vehicle body manufacturing technology and after-sales service management experience cultivated over many years, with Sony’s expertise in the development and application of imaging, sensing, telecommunication, network, and entertainment technologies, to realize a new generation of mobility and services that are closely aligned with users and the environment, and continue to evolve going forward.”

The statement says that the alliance will produce and sell EVs “in conjunction with providing mobility services,” and that while Honda will manufacture the cars, it’s Sony that will develop “a mobility service platform.” No word on what that entails.

The statement only refers to the joint venture as “the New Company,” so they’ve not yet settled on a name. Honny? Sonda?

All jokes aside, here’s video of a guy actually driving a car with a PlayStation controller: