#HTE

Parody Video on What Architects Actually Do

Each year at the AIA Conference on Architecture, window manufacturer YKK AP America releases a video taking a swipe at the profession. Some of these have been cringeworthy–rapping architects is a favorite theme–but this year’s, “Eat. Sleep. Architect” leaves the rhyming out of it:

Unbelievably, reading through the YouTube comments reveals that not everyone realizes this is a parody!