#HTE

This Facebook Video Shamelessly Rips Off Charles and Ray Eames

At press time this video had 15 million views, nearly 350,000 shares, 67,000 “likes” and generated over 8,000 comments:

Nowhere are the Eameses mentioned. That video is, of course, a blatant and uncredited rip-off of Charles and Ray Eames’ “Powers of Ten,” the short film that most of us first watched in design school:

The original was completed in 1968 and it was upgraded in 1977.

That 15 million people have seen the rip-off video is potentially wonderful, as it would have been a great opportunity to introduce a new audience to the Eameses and their contributions to our built world. Instead it is being milked for Facebook “likes” and, presumably, advertising dollars.

The Eames Office YouTube channel, meanwhile, has the 1977 film up with just 5.2 million views.

http://www.core77.com/posts/73049/This-Facebook-Video-Shamelessly-Rips-Off-Charles-and-Ray-Eames