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Ford Shows They’re Not Messing Around, Sues John Cena for Selling His GT

Ford produced just 500 of their GT supercar for 2017/2018, but received 6,500 applications. Those deemed worthy of buying the car had to undergo a thorough vetting process that, according to the Detroit News, “included previous GT ownership, activity on social media, and signing a legal document stating they wouldn’t sell it for 24 months.”

Ex-wrestler and actor John Cena was one of the few lucky enough to be green-lit, and ponied up the $463,000 asking price for a GT that he took delivery of in September. Here he is going over the car, and you can see he’s clearly psyched:

However, Cena sold the car just a few weeks later. Ford found out and, not having any of it, is now suing Cena for violating the agreement.

In the suit, Ford says Cena admitted to selling the car along with other assets to liquidate for cash to take care of expenses. When the automaker told him he had violated the agreement, he allegedly texted the company saying: “I completely understand and as stated am willing to work with you and Ford to make it right. My sincerest apologies.”
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…To date, the suit says, Cena has “not made it right.”
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“Mr. Cena has improperly benefited to Ford’s detriment by receiving a large profit from the resale. Ford also has lost almost two years of ambassadorship and brand value that Mr. Cena would have offered by owning the vehicle for the contractually required time,” the complaint concludes. “Moreover, the unlawful resale bypassed a line of people waiting to purchase the vehicle through the program, thus affecting Ford’s goodwill and customer relationships.”
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http://www.core77.com/posts/70981/Ford-Shows-Theyre-Not-Messing-Around-Sues-John-Cena-for-Selling-His-GT