#HTE

The Division is an upcoming shooter that takes place in a near-future version of New York City that’s become overrun by chaos in the wake of a global pandemic. But even though the fictionalized version of the city is in complete disarray, more dangerous (and somehow dirtier) than the real thing, it still feels like New York — uncannily so for some residents. Much of what makes it seem like a real place comes down to the tiny details, like the graffiti on the walls and the advertisements on billboards.

They’re things you might not even notice while you’re dodging bullets, but the developers at Swedish studio Massive Entertainment put a surprising amount of work into them. The Division features 230 different fictional ads — covering…

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http://www.theverge.com/2016/3/7/11172286/massive-the-division-game-xbox-ps4-designer-interview-nyc-graffiti