BMW has a new logo, marking the biggest change to the company’s branding since the iconic emblem was introduced in 1917. As with many modern redesigns of logos made to chase today’s trendy aesthetic of a super flat ultra-minimalist style, the new BMW logo sacrifices the company’s well-known identity in favor of presumed modernity.
There are two major changes to the updated logo. The first is largely positive: BMW is reverting back to a flatter design that ditches the very dated 3D effects and shading that were introduced in 1997 with a design that resembles the simpler logo the company has been using since 1963.
The second change is the removal of the black outer ring in favor of a transparent background, which just looks plain bad.
Citroën’s Ami, the tiny two-seater electric car that was first revealed as a concept last year, will be released this spring. The Ami is absolutely tiny at just 2.41 meters (7 feet, 11 inches) long, and is technically classed as a “light quadricycle” similar to the Renault Twizy, which means it can be driven by teenagers as young as 14-years old in France and 16-years old in the rest of Europe. It also doesn’t require a driving license to operate. Citroën will sell the car outright, but it also hopes to rent them out like electric scooters and other micro-mobility solutions.
Citroën says the cars will be available to rent on both a monthly and minute-by-minute basis. You’ll be able to rent the Ami for €19.99 (around $22) a month after…
Citroën’s Ami, the tiny two-seater electric car that was first revealed as a concept last year, will be released this spring. The Ami is absolutely tiny at just 2.41 meters (7 feet, 11 inches) long, and is technically classed as a “light quadricycle” similar to the Renault Twizy, which means it can be driven by teenagers as young as 14-years old in France and 16-years old in the rest of Europe. It also doesn’t require a driving license to operate. Citroën will sell the car outright, but it also hopes to rent them out like electric scooters and other micro-mobility solutions.
Citroën says the cars will be available to rent on both a monthly and minute-by-minute basis. You’ll be able to rent the Ami for €19.99 (around $22) a month after…
Volvo’s performance sub-brand Polestar is bringing a striking electric concept car to this year’s Geneva Motor Show. Instead of focusing on flashy performance specs, though, the company is talking up two different topics: the use of sustainable materials throughout the car, and a deeper integration with Google’s new Android Automotive operating system.
The car is called the Polestar Precept, and the company says that name was chosen to “emphasize the vehicle’s role in setting out Polestar’s intent as the contemporary electric performance brand.”
“A precept is a manifesto of things to come; a declaration,” Polestar writes in its press release. Therefore, CEO Thomas Ingenlath says in a statement, this car “is a declaration, a vision of…
Volvo’s performance sub-brand Polestar is bringing a striking electric concept car to this year’s Geneva Motor Show. Instead of focusing on flashy performance specs, though, the company is talking up two different topics: the use of sustainable materials throughout the car, and a deeper integration with Google’s new Android Automotive operating system.
The car is called the Polestar Precept, and the company says that name was chosen to “emphasize the vehicle’s role in setting out Polestar’s intent as the contemporary electric performance brand.”
“A precept is a manifesto of things to come; a declaration,” Polestar writes in its press release. Therefore, CEO Thomas Ingenlath says in a statement, this car “is a declaration, a vision of…
One of the internet’s most beloved webcomics is back in The Perry Bible Fellowship Almanack’s 10th anniversary edition, featuring a new foreword from Michael Cera, undiscovered comics and sketches, and strips that have been reformatted to read like they would on a phone screen. Nicholas Gurewitch’s book — a gorgeous collection of every PBF comic published between 2004 and 2007 — is a warm, nostalgic look back at the “internet’s golden age.” The book reflects the beauty of PBF, seamlessly matching hand-drawn artistry with subtle but devastating punchlines that reveal a heartbreaking truth about the world.
Since PBF, Gurewitch has shifted his focus to film and TV, and he published a Kickstarter book called Notes on a Case of Melancholia,…